Daily year-round, except: Year-end and New Year holidays, August 9 & 10, 2nd and 4th Mondays of each month, every Tuesday

Aomori Highlights: Nebuta Culture, Modern Art & a Market Lunch

See the soul of Aomori — its legendary festival culture, world-class contemporary art, and the beloved local market where you build your own bowl.

Highlights

Aomori may be best known for its summer Nebuta Festival — one of Japan’s most dramatic and beloved celebrations — but there’s far more to this northern city than fireworks and floats.

This four-hour private tour takes you straight to the heart of it: the culture, the art, and the food that make Aomori unlike anywhere else in Japan. Your guide will meet you at Aomori Station and lead you first to A-Factory, a sleek riverside complex built around the city’s famous apple cider heritage.

Browse at your own pace before heading to the Nebuta House Warasse, where you’ll come face-to-face with the enormous, glowing floats that take months to build and minutes to mesmerise. From there, a short taxi ride brings you to the Aomori Museum of Art — a striking underground building whose permanent collection includes Yoshitomo Nara’s iconic giant dog, displayed in a purpose-built pit.

The tour ends on a delicious note at Aomori Gyosai Center (Furukawa Market), where you’ll try the local specialty: Nokke-don. Pick up a card, choose your toppings fresh from the market stalls, and assemble your own bowl of seafood over rice. It’s chaotic, fun, and utterly Aomori.

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Where:  Aomori Station (meeting point)
Duration: Approx. 4 hours
Size:  2–6 persons (*1 person pays the 2-person rate)
Price:  ¥36,300 per person (incl. tax) *Minimum 2 guests *If only 1 guest, the 2-person rate applies.
Area: Aomori 

OUTLINE

What’s Included

- English-speaking guide
- Entrance fee: Aomori Museum of Art
- Lunch: Nokke-don (rice + ticket set)
- Taxi fares (metered, all sections)
- Tour insurance

Not included

- Transport to/from Aomori Station
- Additional food, drinks, or shopping
- Anything not listed above

MEETING PLACE

TOUR COURSE

10:00

Meet your guide at Aomori Station.

10:00–10:30

Free time at A-Factory — a stylish complex celebrating Aomori’s apple culture. Browse local products, pick up a souvenir, or simply enjoy the riverside views.

10:30–11:40

Nebuta House Warasse (approx. 60 min)

An immersive museum dedicated to the Nebuta Festival — one of Japan’s most spectacular summer celebrations. Marvel at the towering illuminated floats up close, and learn the history and craftsmanship behind this extraordinary tradition.

[Taxi] Warasse → Aomori Museum of Art (approx. 10 min)

 

12:00–12:50

Aomori Museum of Art (approx. 50 min)

A world-class contemporary art museum built into the earth, housing works by Yoshitomo Nara, Marc Chagall, and leading local artists. Don’t miss Nara’s iconic Aomori Dog, displayed in its own dedicated pit.

[Taxi] Museum → Aomori Gyosai Center (approx. 10–15 min)

13:10–14:00

Lunch at Aomori Gyosai Center – Furukawa Market (approx. 50 min)

Experience Nokke-don — Aomori’s beloved “build-your-own” rice bowl. Receive a set of tickets, then choose your toppings fresh from market vendors: sea urchin, salmon roe, scallops, and more. A hands-on, delicious way to end the tour.

14:00

Tour ends at the market. Dismiss on site.

 

TOUR DETAILS

Where
Aomori Station
Time
4 hours
Size
2-6 people
Price
36,300 yen
Sign-up Deadline
10 days prior
Cancellation Policy
Up to three days prior, no cancellation fee.
Two days prior: 20%
Day before: 30%
On the day: 100%
Note
If the minimum number of participants is not met the event will be cancelled.

TOUR PLAN

Basic Plan

Price 36,300 yen

Book now!

Please use the below inquiry form. The coordinator will contact you within five business days.

    Are you looking for a ‘deeper’ kind of travel?

    At Tohoku ‘Local Secret’ Tours we can also suggest custom-made itineraries to meet your travel needs!
    You want to experience what’s unique to Tohoku. You want to visit the places where the locals go; the places not listed in guidebooks! You want to meet and interact with local people. You want to take your time exploring Tohoku so you need a guide, or perhaps an English-speaking driver...
    ...whatever you need for your Tohoku travel, we have it covered!
    Feel free to contact us with any inquiries. We will respond within two business days after receiving your message.

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